Fintech · Travel Tech · AI · Cross-Border BD
// DESIGNER × FOUNDER × BUILDER

Solving Problems,
Building at Scale.

10+ years connecting Asia's Internet industry with global opportunities through tech & partnerships

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Years Experience
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Average GMV Managed
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Awards & Honors
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Years Experience
$0M+
Avg GMV Managed
0+
Awards & Honors
0
Newsletter Subscribers
PREVIOUSLY AT
Klook Igloo Autopass NEXT BANK ADDWEUP
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LATEST INSIGHTS

Blog & Thoughts

AI
How AI Is Reshaping Travel Tech Teams in 2026
Jan 15, 2026 · 8 min read
TRAVEL
Southeast Asia OTA Market: What's Changed in 2026
Jan 8, 2026 · 6 min read
BD
Cross-Border BD: Lessons from 6 Countries
Dec 20, 2025 · 10 min read
STARTUP
Redefining Startup Success Beyond Unicorn Status
Dec 5, 2025 · 7 min read
→
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articles
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See my journey ↓ keyboard_arrow_down
THE JOURNEY

Where I've Been

2023 — Present
Klook
Global Tours & Activities Vertical Lead → Global Efficiency Enhancement Team Lead
Led revenue, supply strategy, and product roadmap across all global markets. Now is driving AI and automation solutions to unlock new revenue streams across the organization
2021 — 2022
Autopass
Commercial Director
Scaled B2B partnerships with major financial institutions and 500+ SMB clients.
2020 — 2021
NEXT BANK
Senior Strategy & BD Manager
Spearheaded fintech ecosystem partnerships and digital banking product development.
2019 — 2020
Igloo
Senior Product Manager
Built B2B insurtech platform and automated claims operations across Southeast Asia.
2016 — 2019
ADDWEUP
Co-Founder & CEO
Built cross-border fintech solutions for travelers across 6 Asian markets.
2023 — Present
Klook
Klook · Bangkok
Global Tours & Activities Vertical Lead → Global Efficiency Enhancement Team Lead
Led revenue, supply strategy, and product roadmap across all global markets. Now is driving AI and automation solutions to unlock new revenue streams across the organization
2021 — 2022
Autopass
Autopass · Taiwan
Commercial Director
Scaled B2B partnerships with major financial institutions and 500+ SMB clients.
2020 — 2021
NEXT BANK
NEXT BANK · Taiwan
Senior Strategy & BD Manager
Spearheaded fintech ecosystem partnerships and digital banking product development.
2019 — 2020
Igloo
Igloo · Singapore
Senior Product Manager
Built B2B insurtech platform and automated claims operations across Southeast Asia.
2016 — 2019
ADDWEUP
ADDWEUP · Taiwan → Southeast Asia
Co-Founder & CEO
Built cross-border fintech solutions for travelers across 6 Asian markets.
Featured in press ↓ keyboard_arrow_down
IN THE PRESS

Media & Press

E27 Startup founders bridging SEA travel markets
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KrASIA How AI is transforming OTA operations
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INSIDE Taiwan startups expanding to Southeast Asia
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ETtoday Young entrepreneurs reshaping travel tech landscape
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COMPUTEX AI innovation in Asia Pacific travel industry
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Bukalapak Strategic partnership accelerating Indonesian market
↗
E27 Startup founders bridging SEA travel markets
↗
KrASIA How AI is transforming OTA operations
↗
INSIDE Taiwan startups expanding to Southeast Asia
↗
ETtoday Young entrepreneurs reshaping travel tech landscape
↗
COMPUTEX AI innovation in Asia Pacific travel industry
↗
Bukalapak Strategic partnership accelerating Indonesian market
↗
See what I'm building ↓ keyboard_arrow_down
PROJECTS

What I'm Building

LIVE
Docentta.ai
AI-powered travel content automation. Generate, translate, and optimize listings across languages and platforms.
AI/MLTravel Tech
BUILDING
deng.page
Personal website & blog. Built with Astro, Tailwind CSS, and deployed on Vercel. Multi-language support.
AstroPersonal
COMING SOON
???
A new project is in the works. Stay tuned for announcements about the next venture in the travel tech ecosystem.
TBA
How I can help ↓ keyboard_arrow_down
CONSULTING

How I Can Help

Practical advice from someone who's been in the trenches

smart_card_reader
SEA Market Entry
Strategic guidance for entering Southeast Asian travel markets
For startups entering SEA
Book Consultation →
partner_exchange
Partnership Strategy
Build and scale cross-border partnerships and BD channels
For BD & partnership teams
Book Consultation →
robot_2
AI Implementation
Integrate AI automation into travel tech operations
For ops & product teams
Book Consultation →
rocket_launch
Growth Strategy
Data-driven growth frameworks for travel startups
For founders & growth leads
Book Consultation →
language
Localization
Product localization strategy for Asian markets
For product & marketing
Book Consultation →
real_estate_agent
Startup Mentoring
Hands-on mentoring for early-stage travel tech founders
For early-stage founders
Book Consultation →
smart_card_reader
SEA Market Entry
Strategic guidance for entering Southeast Asian travel markets
For startups entering SEA
Book Consultation →
partner_exchange
Partnership Strategy
Build and scale cross-border partnerships and BD channels
For BD & partnership teams
Book Consultation →
robot_2
AI Implementation
Integrate AI automation into travel tech operations
For ops & product teams
Book Consultation →
rocket_launch
Growth Strategy
Data-driven growth frameworks for travel startups
For founders & growth leads
Book Consultation →
language
Localization
Product localization strategy for Asian markets
For product & marketing
Book Consultation →
real_estate_agent
Startup Mentoring
Hands-on mentoring for early-stage travel tech founders
For early-stage founders
Book Consultation →